Tyshawn Jones Superstar
adidas Skateboarding

Creative Direction: Matt Irving
Art Direction + Production: Mike Jorg
Photographer: Sem Rubio
Project Manager: Ane Jens

Skateboarding chose the Superstar as the original street skating shoe in the early 90's. adidas Skateboarding re-introduced it with the Superstar ADV. A full skate marketing attack was launched with print, digital, social, retail & video.